DARK TOURIST
Travel App
DATE: January 2020
SERVICES: UI/UX, Logo Design, App Design
TOOLS: Figma, Figjam, PSD, Illustrator, Balsamiq Wireframes, Usability Hub
Project Goals
Dark Tourist is a special kind of mobile app that offers trips to dark places or destinations around the world that hardly anyone has seen! It offers the possibility to find out about dark destinations all over the world and to book trips easily and without complications.
Read about the UX research and design process here.
Creative Solution
To emphasise the character of the "Dark Tourist", colours and photos have been chosen to visually support the dangerous part. The basic colour is black to emphasise the dark side. Red or yellow is used as an accent. The photos are rather matte and soberly and unadorned show the respective objects and places from an interesting perspective to whet the appetite for the trip and underline the thrill. Illustrations are dispensed with.
